1. Representation
My initial idea was to have the newspaper focused on one genre, i.e.: sports. I then
tried to develop what I wanted the paper to represent, I wished the paper to contain
some softhearted articles such as sports articles in the local area, but to also contain
the more serious articles such as crimes committed in the local area.
By doing this it shows both the positive and the negative of the youth in the local
community of Bromley and close by areas, for it would not be conventional to just
show one side of the area there are always two sides to be shown.
Institution
I plan for my paper to come across as “Young and Youthful” and can relate to the
local youth of the areas. The paper will be rather conventional by following a 5
column layout, with mast head place top left of page etc.
It will have a more Tabloid layout as it mainly sport orientated, but will also
consist of more serious articles. This will attract the public to pick up the paper for
it will appear easy to read.
The paper itself will be free so it will rely on advertisements for the funding of the
paper, from companies such as JJB and Urban Outfitters.